Campaign Operations
Production status
Posted under Forrest Good PLLC. Event: Every Thursday Through August 6 · 8 PM–11 PM.
| # | Channel | Type | Media Reach | Status | Posted | Link |
|---|---|---|---|---|---|---|
| 1 | Press Release - Email | Earned Media | approximately 12M combined (SA outlets) | Pending | Scheduled | |
| 2 | Eventbrite | Event Listing | Eventbrite SA | Pending | Scheduled | |
| 3 | Facebook - Feed | Social | 274 followers | Pending | Scheduled | |
| 4 | Instagram - Feed | Social | 55 followers | Pending | Scheduled | |
| 5 | YouTube - Short | Social | GCM channel | Pending | Scheduled | |
| 6 | Social | Forrest Good PLLC profile | Pending | Scheduled | ||
| 7 | Do210 Calendar | Calendar | approximately 54K followers | Pending | Scheduled | |
| 8 | TPR Community Calendar | Calendar | approximately 80K weekly listeners | Pending | Scheduled | |
| 9 | San Antonio Current | Calendar | approximately 933K monthly readers | Pending | Scheduled | |
| 10 | Evvnt Calendar | Calendar | Syndicated network | Pending | Scheduled | |
| 11 | Press Page (Owned Web) | Owned Web | GCM site | Pending | Scheduled | |
| 12 | Homepage Feature | Owned Web | GCM site | Pending | Scheduled | |
| 13 | Link-in-Bio | Owned Web | Linktree | Pending | Scheduled |
This sheet is the tracker and to-do for analytics and distribution after approval. It is written for one reader: the operator who approves the campaign and then follows it out the door.
0% live and 0% moved across 31 channels.
Click any link below to open the live material or inspect its current status. A link is labeled live only when a public URL is on file.
| # | Material | Type | Status | Link |
|---|---|---|---|---|
| 01 | Do210 | Distribution | On deck | View Status |
| 02 | TPR Community Calendar | Distribution | On deck | View Status |
| 03 | SA Current | Distribution | On deck | View Status |
| 04 | Evvnt | Distribution | On deck | View Status |
| 05 | Meetup | Distribution | On deck | View Status |
| 06 | Eventbrite | Distribution | On deck | View Status |
| 07 | Facebook Event | Distribution | On deck | View Status |
| 08 | Facebook Post | Distribution | On deck | View Status |
| 09 | Instagram Post/Reel | Distribution | On deck | View Status |
| 10 | LinkedIn Post | Distribution | On deck | View Status |
| 11 | X / Twitter Post | Distribution | On deck | View Status |
| 12 | YouTube Shorts | Distribution | On deck | View Status |
| 13 | Facebook Reel | Distribution | On deck | View Status |
| 14 | Instagram Reel/Story | Distribution | On deck | View Status |
| 15 | LinkedIn Video | Distribution | On deck | View Status |
| 16 | Email Press Release Recipients | Distribution | On deck | View Status |
| 17 | Email Campaign Subscribers | Distribution | On deck | View Status |
| 18 | KSAT 12 | Distribution | On deck | View Status |
| 19 | KENS 5 | Distribution | On deck | View Status |
| 20 | KABB Fox 29 (Daytime SA) | Distribution | On deck | View Status |
| 21 | WOAI / News 4 SA | Distribution | On deck | View Status |
| 22 | KLRN (PBS) | Distribution | On deck | View Status |
| 23 | Texas Public Radio Arts Desk | Distribution | On deck | View Status |
| 24 | KRTU 91.7 | Distribution | On deck | View Status |
| 25 | SA Express-News | Distribution | On deck | View Status |
| 26 | San Antonio Report | Distribution | On deck | View Status |
| 27 | San Antonio Magazine | Distribution | On deck | View Status |
| 28 | Visit San Antonio | Distribution | On deck | View Status |
| 29 | La Prensa Texas | Distribution | On deck | View Status |
| 30 | Out In SA | Distribution | On deck | View Status |
| 31 | SA Flavor | Distribution | On deck | View Status |
| 32 | Press Page / Open Graph | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 33 | Instagram Square | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 34 | Instagram Portrait Feed | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 35 | Instagram Story | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 36 | Instagram Reel Cover | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 37 | Poster Portrait | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 38 | Facebook Event Banner | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 39 | Facebook Feed | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 40 | Facebook Story | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 41 | LinkedIn Feed | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 42 | LinkedIn Event Banner | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 43 | YouTube Thumbnail | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 44 | X / Threads Landscape | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 45 | X Header | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 46 | Web Hero | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 47 | Email Header | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 48 | Web Listing 1200x630 | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 49 | Print Flyer | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 50 | Profile Picture | Graphic Proof | Awaiting Render and Approval | View Proof Slot |
| 51 | Vertical Master MP4 | MP4 Advertisement | Awaiting Render and Approval | View MP4 Status |
| 52 | Press Release (English) | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
| 53 | Email Campaign | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
| 54 | SMS Campaign | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
| 55 | Calendar and Event Listing Copy | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
| 56 | Facebook Feed | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
| 57 | Campaign Copy | Included on Press Sheet | Read Campaign Copy | |
| 58 | Campaign Copy | Included on Press Sheet | Read Campaign Copy | |
| 59 | X / Twitter | Campaign Copy | Included on Press Sheet | Read Campaign Copy |
Status Desk
Where the campaign stands right now and what to move next.
Submitted, posted, or published with a link on file.
Approved and staged, waiting on the go.
Underway right now.
Needs a hand before it can move.
0% live and 0% moved across 31 channels.
Next: 31 of 31 channels are held and waiting on the next move. Open the Roster.
Distribution Desk
The one roster of every channel this campaign reaches, with live status and links.
| # | Deliverable | Platform | Live URL | Asset Link | Status | Date | Time Stamp | Copy | Notes |
|---|---|---|---|---|---|---|---|---|---|
| 01 | Do210Local event calendars | Calendar | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Do210 account/session if submitting inside browser |
| 02 | TPR Community CalendarLocal event calendars | Calendar | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | TPR submission form |
| 03 | SA CurrentLocal event calendars | Calendar | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | SA Current account/form |
| 04 | EvvntLocal event calendars | Calendar | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Evvnt publisher account |
| 05 | MeetupLocal event calendars | Calendar | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Meetup group organizer account |
| 06 | EventbriteTicket buyers | Ticketing | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Eventbrite token |
| 07 | Facebook EventSocial followers | Social event | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 5 | Connected Meta page permissions |
| 08 | Facebook PostSocial followers | Social post | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 5 | Connected Meta page permissions |
| 09 | Instagram Post/ReelSocial followers | Social post | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 6 | Instagram business account |
| 10 | LinkedIn PostSocial followers | Social post | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 7 | LinkedIn OAuth |
| 11 | X / Twitter PostSocial followers | Social post | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 8 | X API credentials |
| 12 | YouTube ShortsShort-form video audiences | Video | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | YouTube OAuth |
| 13 | Facebook ReelShort-form video audiences | Video | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 5 | Connected Meta page permissions |
| 14 | Instagram Reel/StoryShort-form video audiences | Video | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 6 | Instagram business account |
| 15 | LinkedIn VideoShort-form video audiences | Video | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 7 | LinkedIn OAuth |
| 16 | Email Press Release RecipientsDirect inbox | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved email sender | |
| 17 | Email Campaign SubscribersDirect inbox | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Email provider credentials | |
| 18 | KSAT 12Newsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 19 | KENS 5Newsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 20 | KABB Fox 29 (Daytime SA)Newsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 21 | WOAI / News 4 SANewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 22 | KLRN (PBS)Newsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 23 | Texas Public Radio Arts DeskNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 24 | KRTU 91.7Newsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 25 | SA Express-NewsNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 26 | San Antonio ReportNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 27 | San Antonio MagazineNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 28 | Visit San AntonioNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 29 | La Prensa TexasNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 30 | Out In SANewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
| 31 | SA FlavorNewsroom assignment desks | Media contact | Pending | Art DeskAsset proof shown below when available | On deck | Not yet | Not yet | Copy 1 | Approved press email list |
Strategy Desk
The research-backed five Ws, audience, positioning, message system, and art direction governing every asset.
Demographics: Adults 25–64 across San Antonio, especially working musicians, music students, East Side residents, arts supporters, and long-time Dakota patrons.
Psychographics: They value improvisation, neighborhood identity, cultural continuity, welcoming rooms, and experiences that feel lived-in rather than manufactured.
Platform behavior: They share plans by direct message, Facebook event links, Instagram stories, musician group chats, and word of mouth. The strongest prompt is one person sending the night to a specific Thursday companion.
Adults looking for an easy Thursday night near downtown, including people who know The Dakota by reputation but have not yet made it part of their week.
They want a welcoming room, a clear schedule, no-cover access, genuine local culture, and a reason to visit before the venue’s final weekend.
For San Antonio players and listeners, Thursday Jazz Jam is the open neighborhood set where the room belongs to the music, because The Dakota provides a real East Side gathering place and a rhythm section ready for whoever sits in.
Pending
Create a designed campaign-poster system with native platform layouts.
Typography: Display: Barlow Condensed, Archivo Narrow, Arial Narrow, sans-serif · Headline: Fraunces, Playfair Display, Georgia, serif · Body: Libre Franklin, Franklin Gothic, Arial, sans-serif · Accent: Cormorant Garamond, Georgia, serif · Utility: IBM Plex Mono, Courier New, monospace · FontPack: [object Object], [object Object], [object Object], [object Object], [object Object] · Guidance: Use no more than three font roles per asset. Keep complete phrases together, use natural semantic line breaks, and never begin a wrapped line with punctuation, a bullet, or a stranded preposition.
Media plan pending.
The official Dakota website lists Jazz Jam every Thursday at 8 PM and describes the venue as a neighborhood gathering place established in 2018. Current reporting records Sunday, August 9, 2026 as the announced final operating day and states that regular jazz jams continue until then.
Research sources: Official Dakota Website · Official Dakota Event Page · San Antonio Express-News
Copy Desk
The approved copy for each channel, written once and linked from its roster row.
Serves: Email, media contacts, calendars, and ticketing
The Dakota Keeps Thursday in the Pocket With Its Final Jazz Jams
Players and listeners gather every Thursday from 8 PM to 11 PM through August 6 at the East Side ice house.
SAN ANTONIO, TEXAS — Thursday has a house band at The Dakota East Side Ice House, where the weekly Jazz Jam continues from 8 PM to 11 PM every Thursday through August 6.
The no-cover session is built for both sides of a working jazz room. Musicians can bring an instrument and sit in. Listeners can take a table, follow the set, and let a Thursday night become part of their week. The distinction matters: this is not a concert asking the audience to stand at a distance. It is a neighborhood room where the music changes according to who arrives.
The Dakota’s official website lists Jazz Jam every Thursday at 8 PM and describes the East Side venue as a community gathering place shaped by live music, conversation, food, and the people who use the room. Located less than five minutes from downtown at 433 South Hackberry Street, the ice house has served San Antonio since 2018.
The remaining Thursday sessions now carry additional meaning. Owner Kent Oliver has announced that The Dakota’s final operating day will be Sunday, August 9, 2026. Regularly scheduled events, including the Jazz Jam, are continuing until then. The final Thursday dates are July 16, July 23, July 30, and August 6.
That makes the invitation simple without turning it into spectacle. Players can join the set. Listeners can support the room. Former regulars can return, and people who have always meant to visit can finally make The Dakota their Thursday place.
Food and drinks are available at menu prices throughout the evening. Admission to the Jazz Jam is free.
Event Details
Thursday Night Jazz Jam at The Dakota
Every Thursday Through August 6
8 PM–11 PM
The Dakota East Side Ice House
433 South Hackberry Street, San Antonio, Texas 78203
No Cover
Official Information: https://www.thedakotasa.com/
Roster Rows: Do210, TPR Community Calendar, SA Current, Evvnt, Meetup, Eventbrite, YouTube Shorts, Email Press Release Recipients, Email Campaign Subscribers, KSAT 12, KENS 5, KABB Fox 29 (Daytime SA), WOAI / News 4 SA, KLRN (PBS), Texas Public Radio Arts Desk, KRTU 91.7, SA Express-News, San Antonio Report, San Antonio Magazine, Visit San Antonio, La Prensa Texas, Out In SA, SA Flavor
Serves: Email campaign subscribers
Subject: Thursday Has a House Band
The Dakota’s Thursday Night Jazz Jam continues every Thursday through August 6 from 8 PM to 11 PM.
Players can bring an instrument and sit in. Listeners can settle into the room and follow the set. These are the final Thursday Jazz Jams before The Dakota’s announced August 9 closing.
No cover. Food and drinks are available at menu prices.
Meet Us at the Downbeat
https://www.thedakotasa.com/
433 South Hackberry Street, San Antonio, Texas 78203
Serves: Permission-based text subscribers
Thursday Night Jazz Jam at The Dakota. Every Thursday through August 6, 8 PM–11 PM. No cover. 433 South Hackberry Street, San Antonio, Texas 78203. https://www.thedakotasa.com/
Serves: Event calendars and listing platforms
Thursday Night Jazz Jam at The Dakota
The Dakota East Side Ice House hosts a no-cover jazz jam every Thursday through August 6 from 8 PM to 11 PM. Players can bring an instrument and sit in; listeners are welcome. Food and drinks are available at menu prices.
433 South Hackberry Street, San Antonio, Texas 78203
https://www.thedakotasa.com/
Serves: Facebook Feed posts and shares
Thursday has a house band.
The Dakota’s Thursday Night Jazz Jam continues every Thursday through August 6 from 8 PM to 11 PM. Players can bring an instrument and sit in. Listeners can take a table and let the room find its sound.
These are the final Thursday Jazz Jams before The Dakota’s announced August 9 closing.
No cover. Food and drinks are available at menu prices.
The Dakota East Side Ice House
433 South Hackberry Street, San Antonio, Texas 78203
https://www.thedakotasa.com/
Roster Rows: Facebook Event, Facebook Post, Facebook Reel
Serves: Instagram posts and shares
Send this to your Thursday person.
Thursday Night Jazz Jam at The Dakota
Every Thursday Through August 6
8 PM–11 PM
No Cover
Players sit in while the East Side keeps the time.
433 South Hackberry Street
San Antonio, Texas 78203
#TheDakotaSA #SanAntonioJazz #EastSideSA #JazzJam #LiveMusicSA
Instagram Story
Thursday Has a House Band
Thursday Night Jazz Jam
Every Thursday Through August 6
8 PM–11 PM
No Cover
Meet Us at the Downbeat
Roster Rows: Instagram Post/Reel, Instagram Reel/Story
Serves: LinkedIn posts and shares
Weekly live music is cultural infrastructure. The Dakota East Side Ice House has spent eight years giving San Antonio musicians, neighbors, and listeners a room in which to find one another.
Its Thursday Night Jazz Jam continues every Thursday through August 6 from 8 PM to 11 PM, before the venue’s announced August 9 closing. Players and listeners are welcome. Admission is free.
Roster Rows: LinkedIn Post, LinkedIn Video
Serves: X / Twitter posts and shares
Thursday has a house band. The Dakota’s Jazz Jam continues every Thursday through August 6, 8 PM–11 PM. No cover. Players and listeners welcome. 433 South Hackberry Street. https://www.thedakotasa.com/
Roster Rows: X / Twitter Post
Art Desk
The complete 19-proof wall: 1 Press/OG master plus 18 native platform and print graphics, alongside the MP4 motion master.
Record Desk
The verified facts behind the campaign: profile, venue, bios, boilerplate, and contacts.
The Dakota East Side Ice House is hosting Thursday Night Jazz Jam at The Dakota.
Quotes, images, and event details on this sheet are held for review and are not cleared for publication.
Every graphic and reel in the Art Desk remains held until approval is recorded in the studio.