Brand Source
The live site (theovertimetheater.org) supplies the palette, typography, logo, photography, and voice used across this campaign.
Approval update: Good Creative Media social distribution is recorded. Final Claude Design graphics and the Claude Animation MP4 are attached and ready for IMC Machine publishing.
Promotion only social, press, and calendar campaign for the play Romeo Chang
Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio
Promotion only social, press, and calendar campaign for the play Romeo Chang is positioned as a factual arts-and-culture event at the Overtime Theater in San Antonio, ready for review before public distribution.
ClientPromotion only social, press, and calendar campaign for the play Romeo Chang
When2026-07-04, 8:00 PM
CTAGet Ticket Details.
StatusDrafts ready for approval
Production status
1
Pre-ProductionResearch, the story brief, and the channel plan
2
ProductionNative copy, key art, and the type-led reel
3
Post-ProductionDistribution across every channel, logged live
Distribution Record
Posted under Forrest Good PLLC. Event: 2026-07-04 · 2026-07-04, 8:00 PM.
| # | Channel | Type | Media Reach | Status | Posted | Link |
|---|---|---|---|---|---|---|
| 1 | Press Page (Owned Web) | Owned Web | IMC press hub | ReadyReady when activated | Ready | |
| 2 | Client Website Update | Owned Web | Client website audience | ReadyReady when activated | Ready | |
| 3 | Blog / News Post | Owned Web | Client blog readers | ReadyReady when activated | Ready | |
| 4 | Link in Bio | Owned Web | Social profile visitors | ReadyReady when activated | Ready | |
| 5 | Homepage Feature | Owned Web | Client homepage | ReadyReady when activated | Ready | |
| 6 | Facebook Feed | Social | Facebook page audience | ReadyReady when activated | Ready | |
| 7 | Facebook Reel / Video | Social Video | Facebook reels + feed | ReadyReady when activated | Ready | |
| 8 | Facebook Story | Social | Facebook stories | ReadyReady when activated | Ready | |
| 9 | Facebook Event | Event | Facebook event audience | ReadyReady when activated | Ready | |
| 10 | Instagram Feed | Social | Instagram followers | ReadyReady when activated | Ready | |
| 11 | Instagram Reel | Social Video | Instagram reels + Explore | ReadyReady when activated | Ready | |
| 12 | Instagram Story | Social | Instagram stories | ReadyReady when activated | Ready | |
| 13 | YouTube Short | Social Video | YouTube channel | ReadyReady when activated | Ready | |
| 14 | YouTube Video | Social Video | YouTube channel | ReadyReady when activated | Ready | |
| 15 | Social | Professional network | ReadyReady when activated | Ready | ||
| 16 | X / Threads | Social | X and Threads audience | ReadyReady when activated | Ready | |
| 17 | TikTok | Social Video | TikTok audience | ReadyReady when activated | Ready | |
| 18 | Social | Pinterest audience | ReadyReady when activated | Ready | ||
| 19 | Google Business Profile | Local | Google Search + Maps | ReadyReady when activated | Ready | |
| 20 | Paid Social (Meta Ads) | Paid Media | Targeted social audience | ReadyReady when activated | Ready | |
| 21 | Paid Search / LSA | Paid Search | Search intent | ReadyReady when activated | Ready | |
| 22 | Eventbrite (etickets) | Ticketing | Event registrants | ReadyReady when activated | Ready | |
| 23 | Do210 Calendar | Calendar | Do210 audience | ReadyReady when activated | Ready | |
| 24 | TPR Community Calendar | Calendar | TPR audience | ReadyReady when activated | Ready | |
| 25 | San Antonio Current | Calendar | SA Current audience | ReadyReady when activated | Ready | |
| 26 | Evvnt Calendar | Calendar | Evvnt network | ReadyReady when activated | Ready | |
| 27 | Press Release - Email | Earned Media | Media + press list | ReadyReady when activated | Ready | |
| 28 | Email Newsletter | Owned Direct | Subscriber list | ReadyReady when activated | Ready | |
| 29 | SMS | Owned Direct | Opt-in SMS list | ReadyReady when activated | Ready | |
| 30 | Local Media / Press Pitch | Earned Media | TV, radio, newspaper | ReadyReady when activated | Ready | |
| 31 | Podcast Distribution | Audio | Podcast platforms | ReadyReady when activated | Ready | |
| 32 | Partner / Cross-Promo | Partner | Partner audiences | ReadyReady when activated | Ready | |
| 33 | Print Flyer / Poster / QR | On-site + local print | ReadyReady when activated | Ready |
Research Snapshot
Service Language
Promotion only social, press, and calendar campaign for the play Romeo Chang serves the Overtime Theater in San Antonio.
Strategic Brief
Single-minded proposition
Promotion only social, press, and calendar campaign for the play Romeo Chang is positioned as a factual arts-and-culture event at the Overtime Theater in San Antonio, ready for review before public distribution.
Positioning
Promotion only social, press, and calendar campaign for the play Romeo Chang, positioned with a distinct and trustworthy voice for the Overtime Theater in San Antonio.
Primary audience
- Local fans who follow live music in the area.
- People deciding how to spend a night out.
- Venue regulars and the act’s existing followers.
Psychographic pressure
- They want a real reason this night matters.
- They value the room, the songs, and the vibe over hype.
- They share shows they are excited to attend.
Strengths
- A real act, real songs, and a real room to lead with.
- A distinct sound and local following.
Weaknesses / limits
- Crowded local event calendars compete for attention.
- Generic show flyers blur together.
Opportunities
- Strong night-of storytelling drives attendance and shares.
- Series and residencies build a repeat audience.
Threats and guardrails
- Last-minute schedule changes.
- Weather and competing events.
Campaign Assets
Visual production rule satisfied: final publishable assets were produced from the Claude Design and Claude Animation projects in native platform sizes, using the client design system, palette, and service language. No generic image-generator fallback was used.
Press Page / Open Graph
1200x630 creative.
Instagram Square
1080x1080 creative.
Instagram Story
1080x1920 creative.
Facebook Feed
1200x1500 creative.
LinkedIn Feed
1200x1200 creative.
YouTube Thumbnail
1280x720 creative.
| Asset Slot | Status | Source / Link | Notes |
|---|---|---|---|
| Press Page / Open Graph | Ready | 1200x630. Claude Design traceable; disclosure rendered. | |
| Instagram Square | Ready | 1080x1080. Claude Design traceable; disclosure rendered. | |
| Instagram Portrait Feed | Ready | 1080x1350. Claude Design traceable; disclosure rendered. | |
| Instagram Story | Ready | 1080x1920. Claude Design traceable; disclosure rendered. | |
| Instagram Reel Cover | Ready | 1080x1920. Claude Design traceable; disclosure rendered. | |
| Poster Portrait | Ready | 1080x1350. Claude Design traceable; disclosure rendered. | |
| Facebook Event Banner | Ready | 1920x1005. Claude Design traceable; disclosure rendered. | |
| Facebook Feed | Ready | 1200x1500. Claude Design traceable; disclosure rendered. | |
| Facebook Story | Ready | 1080x1920. Claude Design traceable; disclosure rendered. | |
| LinkedIn Feed | Ready | 1200x1200. Claude Design traceable; disclosure rendered. | |
| LinkedIn Event Banner | Ready | 1600x900. Claude Design traceable; disclosure rendered. | |
| YouTube Thumbnail | Ready | 1280x720. Claude Design traceable; disclosure rendered. | |
| X / Threads Landscape | Ready | 1600x900. Claude Design traceable; disclosure rendered. | |
| X Header | Ready | 1500x500. Claude Design traceable; disclosure rendered. | |
| Web Hero | Ready | 2400x1200. Claude Design traceable; disclosure rendered. | |
| Email Header | Ready | 1200x480. Claude Design traceable; disclosure rendered. | |
| Do210 Listing | Ready | 1200x630. Claude Design traceable; disclosure rendered. | |
| Print Flyer | Ready | 2550x3300. Claude Design traceable; disclosure rendered. | |
| Vertical MP4 Reel | Ready | 1080x1920, 30 seconds. Claude Animation render. |
Press Release Draft
Event Promise: Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio starts with the verified public facts, then builds the campaign around why this specific night belongs on the audience calendar.
Venue: the Overtime Theater in San Antonio is treated as part of the story, with room, route, menu or drink, and visual context researched before public claims are made.
Audience: The copy must help people decide, not merely announce. Every channel gets one true detail from the research brief.
Visual Asset Strategy: The app must use role-matched source imagery or IMC type-led art when no photo passes the safety gate.
Channel Drafts
Social
Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio. 2026-07-04, 8:00 PM. Details are staged for approval before public distribution.
Calendar
Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio. 2026-07-04, 8:00 PM. address to confirm.
Subject: Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio Promotion only social, press, and calendar campaign for the play Romeo Chang is planned for the Overtime Theater in San Antonio. 2026-07-04, 8:00 PM. address to confirm.
SMS
Promotion only social, press, and calendar campaign for the play Romeo Chang at the Overtime Theater in San Antonio: 2026-07-04, 8:00 PM.
Media Draft Plan
Final asset set
- 18 native press-sheet image sizes, plus 1 vertical MP4 animation.
- Every asset carries a visible disclosure where required; long-form captions carry the complete disclosure.
Measurement
- Press-sheet approval and published-link capture
- Click-through to the client site and contact path
- Calls and direct inquiries
- Social saves, shares, and reach
Compliance
Required Legal Language
- All claims must be truthful, substantiated, and reflect only what is real and on the live site or supplied.
- No invented logos, awards, quotes, prices, reviews, endorsements, or results.
- Use opt-in-only SMS/email lists and include opt-out language where applicable.
- Distribution remains locked until client approval.
Sources checked
- Overtime Theater | CTX Live Theatre
- Romeo Chang, by Overtime Theater
- CTX4378. Auditions for ROMEO CHANG, by Overtime Theater, San Antonio
- Overtime Theater San Antonio Theater: All Current Shows and Broadway Tours - BroadwayWorld
- Shows and News - The Overtime Theater
- The Overtime Theater - Theater for the People.
- theater - The Overtime Theater
- Overtime Theater | San Antonio TX | Facebook
- Productions by Overtime Theater | CTX Live Theatre
- Productions at Overtime Theater | CTX Live Theatre
- The Overtime Theater - Getcreativesanantonio.com: The Cultural Calendar for the City of San Antonio, Texas
- play - The Overtime Theater
Claude Design Production Status
Static Graphics
Status: final platform exports complete and attached.
Project: claude-design-gui / Claude Design Designer
- Native layouts exported individually for each platform size.
- Brand pulled from the client design system; disclosure rendered and legible.
- No generic image-generator fallback was used.
Animation MP4
Status: final MP4 exported, encoded, and attached.
Project: claude-design-gui / Claude Design Animation
- Vertical 1080x1920 master with a persistent disclosure where required.
Traceable Final Export Slots
All final visual slots are traceable to Claude Design or Claude Animation and are staged under the campaign public media folder.
Distribution Readiness
This public sheet updates as approved website, social, email, SMS, paid-media, and proof links are captured. Where a channel fails for permissions, it is marked pending; completion is never faked.
Promotion only social, press, and calendar campaign for the play Romeo Chang. Produced by Good Creative Media. General information only. the Overtime Theater in San Antonio.